TradeZing

Role

Lead Product Designer

Sep 2024 - Present

Mission

TradeZing's mission is to provide a dynamic, community-driven social platform tailored for traders and investors. It aims to democratize financial information by empowering users with the tools, resources, and insights they need to make informed trading decisions. Through fostering collaboration, education, and innovation, TradeZing strives to create an interactive ecosystem where users can share knowledge, discover trends, and optimize their financial strategies.

By incorporating features like real-time discussions, educational content, and AI-powered tools, TradeZing seeks to bridge the gap between beginner and experienced investors, making financial markets more accessible and engaging for everyone.

Role and Resonsilbities

As the Product Designer at TradeZing, I drive the design and user experience strategy for a responsive, AI-powered trading platform. My role encompasses a range of responsibilities that focus on delivering intuitive, impactful solutions for our users:

Responsive UX/UI Design: Creating user-friendly, responsive interfaces for web and mobile, ensuring a seamless experience across platforms through integration with Mobiloud.
New Feature Development: Designing and launching innovative features such as AI-driven trade alerts, stock widgets, and PRO News to enhance functionality and user engagement.
Subscription Model Integration: Overseeing the UX/UI implementation of TradeZing’s shift to a subscription-based model, balancing usability with business objectives.
Cross-Platform Consistency: Ensuring consistent design and functionality across desktop and mobile platforms, leveraging Mobiloud for optimal integration.
Iterative Problem Solving: Collaborating with stakeholders to identify pain points and implement iterative design solutions that meet both user needs and technical feasibility.
Marketing Strategy & Graphic Design: Supporting marketing efforts with visually engaging graphic design assets, landing pages, and email campaigns that resonate with our audience.
Email Marketing: Designing and managing email campaigns to boost engagement and inform users about platform updates, features, and benefits.
Partnership Management: Collaborating with strategic partners to ensure alignment and seamless integration of external solutions into TradeZing.
Project Management: Leading projects from concept to execution, ensuring timelines, goals, and stakeholder expectations are met effectively.

Overall Website and Mobile App UI Improvement

Mobiloud - Responsive Design

The TradeZing platform is intricately connected to our mobile application through a partnership with Mobiloud, underscoring the necessity for all UX/UI elements to be responsive. Recognizing this imperative, I ensure that every design aspect—from the homepage to the subscription features—is meticulously crafted to provide a seamless experience across various devices.

UX/UI

TradeZing has simplified navigation with a streamlined menu layout and quick-access shortcuts, making key features like trade alerts and portfolio tracking easier to find. The platform’s modern aesthetic, including a minimalist design, vibrant accent colors, and improved typography, ensures critical information is visually clear and accessible. These enhancements create a seamless, intuitive user experience that saves time and reduces effort for traders.

Objective and Key Challenges

Now that we have established the website foundation on the production site, it's time to focus on the next phase of growth and development. Where do we go from here? What are our goals for the next year?

-Generate Revenue-

1. Stand Out Through Differentiation

Objective: Clearly distinguish TradeZing from competitors by offering innovative, user-centric features that simplify trading for all skill levels.
Key Differentiators:
- AI-powered tools that not only provide data but also generate actionable insights.

2. Focus on AI-Driven Features

Core Motto: "Features that do the work for you."
Key Innovations:
- AI-Powered Research Tool
- PRO News Tool
- Trade Alerts

3. Build Strategic Partnerships

Objective: Collaborate with financial companies to expand reach, drive traffic, and create value-added offerings.
- Develop co-branded initiatives and exclusive deals with established financial firms.
- Bundle TradeZing’s tools with complementary services, offering package deals to mutual audiences.
- Leverage these partnerships to build credibility and attract users seeking trusted platforms.

Unlock AI Powered Trading Tools with Tradezing PRO

Features and Subscription Model Development

Trade Alerts

Purpose of Trade Alerts
- The primary purpose of TradeZing’s Trade Alerts is to provide users with profitable, actionable trading opportunities by collaborating with seasoned, well-known traders like Alpha Gambit.

Design & Functionality Considerations
- A card-style layout with a flip effect can be an engaging and effective way to display entry and exit trade alerts.
- Creating a backend system for Trade Alert Providers to seamlessly create and manage trade alerts involves designing an intuitive dashboard with key features and functionalities.
- Integration: Accessible across devices (desktop and mobile) to fit seamlessly into users' lifestyles.

PRO News

Purpose of PRO News
- With AI integration, PRO News highlights the most critical updates, filters noise, and provides summaries, so traders can focus on what matters most.

Design & Functionality Considerations
- Clean and intuitive design focusing on breaking top news stories.
- Simplify the process by condensing thousands of articles into concise, actionable insights that help you make smarter trading decisions.

Other Note Worthy Features

Feed Widget
- Our Stock Widget is designed to deliver quick, actionable insights with ease. When you search for a stock, it opens a mini carousel that you can scroll through to explore.

Stock Tag Hover Feature
- when you hover over a stock tag in your feed, a sleek popup preview appears, displaying key stock details like price, percentage change, and a snapshot of recent activity—giving you the information you need without disrupting your workflow.
- Combines speed, simplicity, and depth to help you make smarter trading decisions.

Marketing, Email Newsletter, Social Media, Video Ads

On-site Advertisment
Video Creation

Email Newsletter
- when you hover over a stock tag in your feed, a sleek popup preview appears, displaying key stock details like price, percentage change, and a snapshot of recent activity—giving you the information you need without disrupting your workflow.
- Combines speed, simplicity, and depth to help you make smarter trading decisions.